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Consumer Insight
MindSumo
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Innovation @ Work
Thoughts from the MindSumo team on innovation, consumer insight, and millennial trends.
MindSumo’s Next Chapter
How To Market To Millenials: Tips For Cracking The Fastest Growing Consumer Base
Cultivating Sincere Connections: 5 Easy Tips
What Business Leaders Should Know About Hiring Millennials
Co-Creation: How 3 brands listened to customers and found success
What do Millennials and Gen-Zers Desire in Brands?
3 New Product Successes (And Why They Won)
We’re Millennials… and so much more.
The impact of sustainability on millennial purchasing
CEO’S need F.O.M.O.
Want consumers and new ideas? Drop the jargon!
An unexpected ingredient for creativity
The 3 key things Millennials need to see in a brand
Millennials want brands without the bunnies
The Bull at the Fair
Students are innovating for companies through crowdsourcing
NeedForecasting: Going Beyond Current NeedFinding
Hype Cycle for Digital Technologies
Top 5 Digital Innovation Hacks — Crowdsourcing Tops the List
Who is Hosting Innovation Challenges?
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MindSumo’s Next Chapter
How To Market To Millenials: Tips For Cracking The Fastest Growing Consumer Base
Cultivating Sincere Connections: 5 Easy Tips
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