Landing the Job Tip #2: Social Networking
The first social network to jump to just about anyone’s tongue is Facebook. 90% of all students regularly share videos on their friends walls, harvest raspberries in farmville, or share statuses about the daily happenings of their lives. What these students don’t realize is that by spending all their social networking time on Facebook instead of LinkedIn, they are missing out on a golden opportunity to promote themselves professionally.
Dan Schwabel, the lead consultant of Millennial Branding, says that all students must have a LinkedIn Profile by the time they are a senior, and should have one when they are a freshman. In business, who you know can be more important than what you know, so every student should spend a little time building a network of connections to help launch their career.
Another great professional resource is Twitter. Many companies have accounts dedicated specifically to available jobs. Even if you’re not an avid tweeter, getting updates on open positions is always a smart way to prepare for the working world!